Johnson King has been appointed to handle UK PR for The Cleantech Group, founders of the clean technology investment category and providers of leading global market research and other services for the clean technology ecosystem.

Johnson King will be working with partners Sterling Communications (US), Lund PR (Scandinavia) and Newell PR (China).  The agencies will promote Cleantech Group’s efforts internationally, driving Cleantech Group’s global media and analyst relations, event promotion and social networking initiatives.  Johnson King will kick off activities by promoting the European Cleantech Forum, helping to raise Cleantech Group’s profile as the premier organisation for networking, advice and information in the clean technology industry.

“The Cleantech Group is the premier source of data and info on clean technology, so it’s a great opportunity for Johnson King to work with an organisation that has such a great pulse on the industry,” said Claire Ayles, account director.  “We’re looking forward to working with Cleantech Group as it continues to set the agenda in the clean tech industry for an exciting decade ahead.”