Johnson King worked closely with predictive information management specialist Recommind, to launch Decisiv Email 3.6 – Recommind’s collaborative email management system. Decisiv Email is a new category of software designed to help enterprises overcome the headache of email management by allowing employees to control their email on the move from any mobile device or platform.
Johnson King helped Recommind devise a campaign highlighting the benefits of effective email management for enterprises today. By emphasising the issues that can be overcome by automated email classification and management from the wide variety of smartphones, tablets and other mobile devices – especially with businesses under pressure from the UK’s intensifying regulatory climate – Johnson King was able to successfully pique media and analyst attention.
Johnson King offered phone briefings and live web demonstrations of the new software ahead of the product launch and secured and staffed briefings with Computer Business Review, Ovum, Quocirca, Bloor Research and IDC.
Coverage highlights from the launch include: