Why should you work with us?
Business & brand
PR is a key vehicle for establishing and promoting brand values, which is why we take an holistic, integrated approach to business communications. We believe that the most successful campaigns are those where PR objectives are directly linked to local and global business goals. We find out what’s really driving our clients and their markets in order to add the most value to both their brand and their bottom line.
Creativity & cachet
Our expertise in working issues and creating angles that excite interest and get noticed is second to none. Our reputation for well-targeted, passionate pitches is the primary reason for our excellent relations with key journalists and analysts. By providing smart, compelling input that helps them to do their jobs better, Johnson King itself is recognised as a ‘trusted brand’ - and one that our clients consequently benefit from.
Intelligence & insight
We give our clients expert advice and strategic insight into their markets, the media, and the analysts they need to reach. Our campaigns aren’t conceived in a vacuum, but are informed by what’s happening in the wider business and consumer worlds. We encourage a clued-up and switched-on culture – successful PR agencies need people who are quick-witted, forward-thinking and plain clever.
Proactivity & persistence
We get on with the job, period. We don’t believe it’s our clients’ responsibility to drive campaigns - rather, the onus is on us to make things happen. Media and analysts operate in competitive, fast-moving environments, so to reach and influence them requires tenacity, determination and a thirst for results, qualities that our teams have in abundance. Find out in their own words why our clients work with us.