PR is a key vehicle for establishing and promoting brand values, and the most successful campaigns are those where PR objectives are directly linked to local and global business goals. We communicate what our clients stand for and what makes them different, adding significant value to both their brand and bottom line.

Our expertise in working issues and creating angles that excite interest and get noticed is second to none. Our reputation for well-targeted, passionate pitches is the primary reason for our excellent relations with journalists and analysts. By providing smart, compelling input that helps them to do their jobs better, Johnson King itself is recognised as a ‘trusted brand’ – and one that our clients benefit from.

We give our clients expert advice and strategic insight into the media and analysts they need to reach. Our campaigns aren’t conceived in a vacuum, but are informed by what’s happening in the wider business and consumer worlds. Our agency culture is engaged and contemporary, and we only employ people who are quick-witted, forward-thinking and just plain clever.

We get the job done, period. It’s not our clients’ responsibility to drive campaign activities – rather, it’s up to us to make things happen. Media and analysts operate in competitive, fast-moving environments, so to reach and influence them requires tenacity, determination and a thirst for results, qualities that our teams have in abundance.

Find out in their own words why our clients work with us.